Newsroom
#analytics
Free vs Paid AI Analytics Apps for Shopify: What Beginners Actually Need
Shopify's built-in analytics plus Google Analytics 4 covers everything a beginner needs for free. Here's when paid AI analytics tools like Triple Whale are actually worth it.
Best Free Analytics Tools for New Shopify Merchants in 2026
A practical guide to the best free analytics tools for Shopify stores: built-in analytics, GA4, Search Console, Meta Pixel, and Hotjar — what each does and when to use it.